by Wyn Nathan Davis | Sep 1, 2025 | Selling
Be Careful of the Networking Trap Networking is valuable, but it is not selling. Too many business owners confuse the two, and this mistake can slow down growth—or even sink a company. In cities like London, networking is powerful. Rotary clubs, golf courses, LinkedIn...
by Wyn Nathan Davis | Aug 28, 2025 | Selling
Rather listen than read? Check out our Spotify. What is Addressability? Addressability is the measure of how easy or difficult it is to get in touch with your target customers. A highly addressable market can be reached directly, quickly, and cost-effectively — making...
by Wyn Nathan Davis | Aug 26, 2025 | Selling
Rather listen than read? Check out our Spotify. Most sales pipelines aren’t pipelines at all—they’re drains, leaking effort, money, and opportunities because of inconsistent or poorly managed activity. With a background in sales, my philosophy has always been simple:...
by Wyn Nathan Davis | Aug 20, 2025 | Selling
Rather listen than read? Check out our Spotify. Wherever you are in business today, remember: your best thinking got you here. But is that enough to take you where you want to go? At its core, business looks simple: Create a product or service. Define your customer....
by Wyn Nathan Davis | Aug 18, 2025 | Selling
What stops people from doing business with you? Worry Risk Uncertainty Value doubts In most cases, hesitation comes down to uncertainty. If you remove that uncertainty, you eliminate one of the biggest barriers to winning new clients. That’s why a strong guarantee can...